Press release is dead

Press release is dead It passed away. Suddenly. It couldn’t stand such conditions. I regret. But you cannot change a river direction, can you?   Honor press release memory It used to be like that: a PR specialist wrote...

Book about PR?

Lack of knowledge brings nothing good. Lack of knowledge about PR cuts the wings and is a source of problems in business. What’s next? Find a book which is like a knowledge medicine.

Eight Roman PR Rule and personal branding

I’m talking to a very interesting person. He tells me about his plans shyly. It seems to be that he has got a goal. His smile is so warm. I feel temptation. The temptation which leads to astray.