He was talking about Shakespeare. About three roles: a good hero, a bad hero and a victim. I thought: no doubts, there’ll be dead bodies and I have never specialized in crisis PR.
5 steps and your Facebook strategy is grasped
Is anyone who thinks about their schedule of messages on Facebook strategic? Does anyone plan it? Does anyone ask the question: what for?
How to develop yourself – advice based on my personal PR experience
You are good at something. At some things maybe very good. You wish you develop, but you are not shown how. If you are at the beginning, it is easier. When you break away from the peloton, there are...
Thief of words
While I was sipping my morning coffee, I met a thief. The thief of words. What did I do? I got completely confused. When I cooled down, I thought: all of us are these thieves, including you.
Time and PR myth
PR is cool and yes, we should take care of it, but… you must wait for results, for a long time. Nobody has time to wait. Bullocks!