{"id":963,"date":"2014-05-13T16:41:47","date_gmt":"2014-05-13T16:41:47","guid":{"rendered":"http:\/\/justynaniebieszczanska.com\/?p=963"},"modified":"2014-05-13T16:41:47","modified_gmt":"2014-05-13T16:41:47","slug":"first-roman-pr-rule","status":"publish","type":"post","link":"https:\/\/justynaniebieszczanska.com\/en\/first-roman-pr-rule\/","title":{"rendered":"First Roman PR Rule"},"content":{"rendered":"<p>My ancient Greek teacher used to call ancient Romans &#8216;cabbage heads&#8217;. Yes, Cato taught that cabbage is good for wverything and it looked very simple to compare to the ancient Greek lyrics, but&#8230;<\/p>\n<p><!--more-->some time passed away and I changed my mind. I realized that these &#8216;cabbage heads&#8217; created a kind of PR course book with some basic rules.<\/p>\n<p>So, learn first Roman PR Rule: <b>gutta cavat lapidem, non vi, sed saepe cadendo (<\/b>a water drop hollows a stone not by force, but by falling often).<\/p>\n<p>It was written by Publius Ovidius Naso.\u00a0 He didn&#8217;t know much about cabbage, but had knowledge about the art of love and PR. Dixi!<\/p>\n<p>Because in PR matters consistent and repeated actions.<\/p>\n<p>Be precise where the drop should fall &#8211; what&#8217;s the priority goal.<\/p>\n<p>In PR time is slow taking into account how fast our life is. So patience is a must. And this is the big challenge, so true PR is quite exclusive attitude in business.<\/p>\n<p>And consistency. Don&#8217;t let go your goal! Evaluate, but see your stone ( your business environment) and know well where the drop should fall ( your business target).<\/p>\n<p>What is the drop? <a href=\"http:\/\/justynaniebieszczanska.com\/what-for-is-pr-2\/\">Your story.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>My ancient Greek teacher used to call ancient Romans &#8216;cabbage heads&#8217;. Yes, Cato taught that cabbage is good for wverything and it looked very simple to compare to the ancient Greek lyrics, but&#8230;<\/p>\n","protected":false},"author":3,"featured_media":961,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27],"tags":[380,315,378,491,544,397],"class_list":["post-963","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-blog","tag-business","tag-pr","tag-publicrelations","tag-romanprrule","tag-story","tag-storytelling-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>First Roman PR Rule - Justyna Niebieszcza\u0144ska<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/justynaniebieszczanska.com\/en\/first-roman-pr-rule\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"First Roman PR Rule - Justyna Niebieszcza\u0144ska\" \/>\n<meta property=\"og:description\" content=\"My ancient Greek teacher used to call ancient Romans &#8216;cabbage heads&#8217;. Yes, Cato taught that cabbage is good for wverything and it looked very simple to compare to the ancient Greek lyrics, but&#8230;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/justynaniebieszczanska.com\/en\/first-roman-pr-rule\/\" \/>\n<meta property=\"og:site_name\" content=\"Justyna Niebieszcza\u0144ska\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Niebieszczanska\" \/>\n<meta property=\"article:published_time\" content=\"2014-05-13T16:41:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/justynaniebieszczanska.com\/wp-content\/uploads\/2014\/05\/green6.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"448\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Justyna Niebieszcza\u0144ska\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Justyna Niebieszcza\u0144ska\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/justynaniebieszczanska.com\/en\/first-roman-pr-rule\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/justynaniebieszczanska.com\/en\/first-roman-pr-rule\/\"},\"author\":{\"name\":\"Justyna Niebieszcza\u0144ska\",\"@id\":\"https:\/\/justynaniebieszczanska.com\/en\/#\/schema\/person\/1fd8cf6e5d899cf4dbccddfd49386a12\"},\"headline\":\"First Roman PR Rule\",\"datePublished\":\"2014-05-13T16:41:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/justynaniebieszczanska.com\/en\/first-roman-pr-rule\/\"},\"wordCount\":202,\"image\":{\"@id\":\"https:\/\/justynaniebieszczanska.com\/en\/first-roman-pr-rule\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/justynaniebieszczanska.com\/wp-content\/uploads\/2014\/05\/green6.jpg\",\"keywords\":[\"business\",\"PR\",\"publicrelations\",\"RomanPRrule\",\"story\",\"storytelling\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/justynaniebieszczanska.com\/en\/first-roman-pr-rule\/\",\"url\":\"https:\/\/justynaniebieszczanska.com\/en\/first-roman-pr-rule\/\",\"name\":\"First Roman PR Rule - 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